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Roomvu expands AI marketing platform for agents

Artificial Intelligence, HWmember, Marketing, Real Estate, Real Estate Agents, Technology /

Roomvu, a platform for residential real estate agents and brokerages, announced an expansion of its Autonomous Visibility System, a tool designed to automate online marketing and content distribution for real estate professionals. The company said the updated system is intended to address challenges in maintaining consistent local marketing efforts by automating content creation and distribution […]

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NextHome acquisition gives eXp a franchise growth engine

Anywhere, Brokerage, Compass, eXp Realty, eXp World Holdings, HWmember, Leo Pareja, Mergers and Acquisitions, NextHome, Real Estate, REMAX, The Real Brokerage /

The warmer weather and longer days are finally here and that means everyone is thinking about the hottest looks for summer. For real estate brokerage companies, it seems like the new must-have accessory for summer 2026 is a franchise operation.  On Thursday, a little over a week after The Real Brokerage announced its acquisition of

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Better cuts costs, expands HELOC push amid mortgage market volatility

Better, Earnings, HELOCs, HWmember, LendingLife, Mortgage, Origination /

Executives at Better.com said the conflict in Iran is causing some borrowers to delay closing on mortgages, prompting the company to lean more heavily on home equity lines of credit (HELOCs) to sustain origination volume. At the same time, the New York-based digital mortgage lender continues to cut costs in an effort to meet its

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eXp acquires NextHome, shifts to multi-model platform

Brokerage, eXp World Holdings, HWmember, Leo Pareja, Mergers and Acquisitions, NextHome, Real Estate /

eXp World Holdings Inc. has acquired national real estate franchise NextHome, Inc, according to an announcement on Thursday. The financial terms of the deal were not disclosed. Through this acquisition, eXp is adding a full franchise option alongside its cloud-based brokerage model. Reflecting the acquisition, eXp said it will begin trading under a new Nasdaq

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Vice Capital Markets releases daily mortgage rate benchmark

Fannie Mae, Freddie Mac, HWmember, MBS, Mortgage, Mortgage Rates, Secondary market /

Vice Capital Markets has publicly released its Vice Capital Par Note Rate, a proprietary daily mortgage rate benchmark built from agency mortgage-backed security (MBS) prices that’s designed to give lenders and analysts a secondary market view of mortgage pricing. The benchmark, available through an online tracker, provides daily data, long-term trend analysis and custom charting

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Builders discount more but keep prices flat while resale values slip

Existing home sales, Homebuilders, HWmember, Marketing & Sales, New Home Sales, Residential Real Estate, The Builder's Daily /

Urban new-construction homes are both scarce and significantly more expensive than existing properties, even as builders lean heavily into suburban development and manage prices to meet weaker demand, according to a Q1 2026 report from Realtor.com and the National Association of Realtors. The median listing price for new-construction homes came in at $449,373 in Q1

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Real CEO Tamir Poleg on the value of the REMAX acquisition

Brokerage, Earnings, HWmember, Mergers and Acquisitions, Real Estate, REMAX, Tamir Poleg, The Real Brokerage /

For those wondering what the upside is for The Real Brokerage regarding its recently announced acquisition of REMAX, Real CEO Tamir Poleg has answers.  “At its core, Real REMAX Group will unite an iconic real estate brand and franchise network with our innovative technology and the fastest growing major public real estate brokerage,” Poleg said

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Loan Factory launches fully automated originations through Pylon

HWmember, Loan Factory, Mortgage, Partnerships, Technology, Wall Street /

Loan Factory announced Thursday that it is launching fully automated mortgage originations through a partnership with Pylon, a move the companies say will streamline operations, lower costs and speed up closings. The company said the partnership will allow it to originate loans directly on Pylon’s infrastructure, eliminating manual loan operations and reducing reliance on wholesale

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NextHome targets vendor sprawl with new tech stack options

Brokerage, HWmember, NextHome, Real Estate, Real Estate Marketing, Real Estate Technology, Technology /

Real estate franchisor NextHome has rolled out a new strategic growth model aimed at large, high-performing brokerages and multi-office operators that are struggling with rising technology costs, vendor sprawl and shrinking margins, according to an announcement on Wednesday. The firm said the framework is built for operators that have already achieved scale but need a

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Estridge launches 345-acre Millbrook MPC in West Lafayette

Construction, homebuilder, HWmember, Marketing, Marketing & Sales, Residential Real Estate, The Builder's Daily /

WEST LAFAYETTE, Ind. – Estridge Homes has broken ground on Millbrook, a 345-acre master-planned residential and mixed-use community in West Lafayette that will bring more than 1,000 new for-sale and rental homes to one of Indiana’s most active university growth corridors, the company announced. According to the April 28 announcement, Millbrook is planned for approximately

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