MARKETING TO BORROWERS

Mortgage rates rise on Iran standoff, FOMC meeting news

Mortgage rates ended their three-week slide, with the 30-year fixed moving 7 basis points higher as a primary benchmark for pricing loans remained elevated. Processing Content For the first time in a month, the 10-year Treasury yield moved over 4.4% on April 29. Other than that late March rise, the last time it was this […]

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2026’s Top Producers: numbers 100-51

As the mortgage industry planned for 2026, it anticipated a strong purchase market, benefitting from a declining interest rate environment. Processing Content Early reports were lining up for a good spring homebuying season. In late February, several sources, including the Freddie Mac Primary Mortgage Market Survey, had the conforming 30-year fixed close to or under

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2026’s Top Producers: numbers 175-101

While most of the originators responding to this year’s Top Producers survey are looking to the tried and true method of mining the existing client database in order to drive customer retention, some are planning to take their game up to the next level. Processing Content Customer retention was one of the open ended questions

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Former Rocket execs to offer broker platform, work with UWM

Two former executives who left Rocket earlier this year are starting a company with an “all-in-one” technology platform that United Wholesale Mortgage is supporting. Processing Content United Wholesale Mortgage and the CEO of the new venture, Dan Sogorka, confirmed earlier HousingWire reports about plans for the new firm. Mike Fawaz is the founder of the

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Motto Mortgage will remain brokerage franchisor under Real

Motto Mortgage will retain its current business model of a mortgage brokerage franchisor following completion of parent company Remax Holdings purchase by Real. Processing Content The transaction will also not affect the operations of Wemlo, the mortgage processing business owned by Remax nor that of One Real Mortgage, the mortgage brokerage owned by Real. “Additionally,

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2026’s Top Producers, numbers 275-176

Mortgage originators had to scratch for every loan they closed last year, as seen in the highly unusual circumstance of the fourth quarter being the year’s strongest. As a result, 2025 found a slight increase in volume among our survey respondents. Processing Content Last year, the No. 250 originator produced just under $25 million; this

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Hilltop’s PrimeLending cuts pretax losses by over 70% in 1Q

PrimeLending, Hilltop Holdings’ mortgage unit (through its PlainsCapital Bank subsidiary) reduced its pretax losses 72% year-over-year. But the parent company gave a warning for the entire organization (including Hilltop Securities) that its future performance in 2026 is likely to be affected by things outside of its control. Processing Content Hilltop cited challenging changes in the

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Mortgage rates at lowest in three spring purchase seasons

Mortgage rates ended the week 7 basis points lower, as borrowers took advantage of a brief dip in the 10-year Treasury yield, Freddie Mac found. Processing Content The 30-year fixed rate mortgage averaged 6.23% as of April 23, versus 6.3% seven days prior and 6.81% for the same week last year, its Primary Mortgage Market

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Planet is the latest mortgage lender to embark on a rebrand

Planet is the latest mortgage lender to embark on a rebrand

Planet Home Lending is the latest mortgage company to rebrand, simplifying its identity to just one word, and coming out with a new logo. Processing Content The new visual image resembles two nearly completed half-circles, with a horizontal line bisecting them. This logo shows its unified capabilities across its four business lines: origination, servicing, sub-servicing,

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Mortgage rates hit 4-week low on Iran conflict news

Mortgage rates fell 7 basis points this week to their lowest point in four weeks, as investors reacted to news the conflict with Iran might soon be resolved. Processing Content The 30-year fixed-rate mortgage averaged 6.3% as of April 16, down from last week’s 6.37%, the Freddie Mac Primary Mortgage Market Survey found. A year

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