Real Estate

RE/MAX accelerates real estate innovation with AI and technology

RE/MAX is accelerating the integration of AI and cutting-edge technology to transform how agents engage with clients, generate leads, and deliver results. Initiatives like Max AI, MaxRefer, MaxEngage, and HomeView leverage real-time data, personalized marketing, and AI-driven tools to streamline the homeownership experience and empower its agents. Leading this innovation is Travis Saxton, EVP of […]

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NAR’s new 3-Year plan is massive. Here’s what actually changes in 2026

After much build up, the National Association of Realtors’ (NAR) 2026-2028 Strategic Plan was unsurprisingly approved unanimously by all 64 members of NAR’s Executive Committee during a meeting on Sunday at NAR’s 2025 NXT conference in Houston.  The plan, which incorporates 75 projects that fall underneath 24 initiatives, will be implemented on January 1, 2026.

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NAR prepares for its first all-female leadership team

It has only been 51 years since the passage of the Equal Credit Opportunity Act of 1974, which made it illegal for lenders to refuse to give a woman a mortgage based on her marital status, opening the door to homeownership for single or divorced women across the country. As the National Association of Realtors

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What you need to know about listing fraud and real estate risks

For many Realtors, the legal maelstrom that engulfed the industry over the past two years, served as a wake up call of sorts, forcing them to look for ways to mitigate and manage risks. Given this environment, it is no surprise that risk management was a popular topic at the National Association of Realtors (NAR)

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Tech Pulse: Redfin, Real Brokerage show off AI home search

Welcome back to Tech Pulse — HousingWire‘s weekly series rounding up the latest in technology news, including tools, integrations and trends that impact mortgage and real estate. Here’s what happened this week: Redfin puts forth AI chat tool for home searches Redfin has launched a new AI-powered “conversational home search” on its website, allowing users to find homes through natural

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NAR proposes MLS rule repeals, updates to code of ethics

As the National Association of Realtors (NAR) and its members prepare for Monday’s board of directors meeting, leaders are asking members and directors to consider some proposed changes to both the code of ethics and MLS rules. Repeals are the name of the game When it comes to MLS rules, according to Merri Jo Cowen,

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Luxury real estate market projected to exceed $330B by 2030

While much of the U.S. housing market faces affordability pressures and elevated mortgage rates, the luxury sector continues to expand. A new Mordor Intelligence report projects the high-end residential market will exceed $338 billion by 2030, up from roughly $289 billion today. The firm reports that although the West accounted for a third of luxury

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50-year mortgage? NAR would rather focus on increasing inventory

The 50-year mortgage is currently one of the hottest topics in housing, so it is unsurprising that the proposal floated by the Trump administration came up in conversation at the National Association of Realtors (NAR) 2025 NXT conference.  In an Advocacy Scoop podcast recording session Thursday evening, the potential of a 50-year mortgage and the

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NAR seeks broker input to improve value and transparency

The National Association of Realtors (NAR) began its 2025 NAR NXT conference Thursday morning by telling members that it was restructuring the organization based on their feedback and ideas, and on Thursday afternoon, the trade group put its money where its mouth is, soliciting feedback from brokers on how the organization could better serve its

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MoxiWorks unveils AI marketing platform RISE

MoxiWorks has introduced RISE, an artificial intelligence (AI)-powered real estate marketing platform designed to guide agents through daily tasks rather than relying on manual prompts or traditional CRM workflows. The company said RISE continuously interprets client activity, predicts buyer and seller intent and alerts agents to the contacts and opportunities requiring attention. Leaders said the

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