For many independent real estate brokerages, competing with national franchises’ market insight has long meant a painful choice; stay boutique or surrender your brand and hang a new sign. But Tim Rodland — founder of Rodland Real Estate in The Bahamas — believes artificial intelligence (AI) has changed that calculation entirely. His company is introducing […]
How independent brokerages can scale tech with AI Read More »
Real estate professionals across the Greater Chicagoland area awoke Wednesday to find their listings removed from Zillow, as the fight between the listing portal giant and the local MLS, Midwest Real Estate Data (MRED), which already includes an antitrust lawsuit, escalated. On Wednesday morning, MRED announced that it was suspending listing data feeds to Zillow
The MRED Zillow legal fight just hit agents and sellers directly Read More »
A new real estate brokerage aims to eliminate traditional listing agents and listing fees altogether — a model its founder says could challenge decades-old assumptions about agent compensation. Showings announced it will officially launch May 22 in New York City, Atlanta, Chicago and Orlando. The company describes itself as the first nationwide real estate brokerage
New brokerage Showings bets on buyer leads over listing commissions Read More »
Every few years, the real estate industry gets a jolt that sends agents scrambling to reassess their careers and where they hang their license. The current wave of consolidation — eXp acquiring Next Home, Real acquiring Remax, Compass acquiring Anywhere — is the latest version of that jolt. And if the conversations I’m having with
Brokerage consolidation is not the threat, weak relationships are Read More »
For many real estate brokers, the dream of artificial intelligence (AI)-powered efficiency has crashed against a hard reality; agents are reluctant to use tools that force them to change habits. Tyler Morton — broker-owner of REMAX Victory + Affiliates in Beavercreek, Ohio — learned this lesson the expensive way. After his first AI platform Victoria
Why agents will ignore your expensive AI tool — and how to fix it Read More »
For decades, the iconic gold blazer was synonymous with the CENTURY 21 Real Estate brand. From appearances in television shows like Gilmore Girls to movies like WarGames and the 1984 Ghostbusters film, the gold blazer was a hallmark of the real estate industry and a marketing calling card for real life CENTURY 21 agents, helping
After disappearing for a time after the launch of the initial test last December, real estate listings are back in mobile Google search results in some markets. Just like the initial test, listings appear under sponsored search results, and they include a full property detail page, links to request a tour, contact an agent and,
Google brings real estate listings back to mobile search Read More »
Prior to widespread internet usage, when consumers could only find out about homes for sale through yard signs or accessing an MLS listing book by working with a broker, agents viewed listings as a marketing asset. However, this view evolved as the internet made it easier for consumers to access information about homes for sale.
The battle for listings: How brokerages are reclaiming their data Read More »
Midwest Real Estate Data (MRED) is threatening to suspend its listing data feeds to Zillow Group websites, including Zillow.com and Trulia.com, unless Zillow cures what the MLS says is a material breach of its license agreements by late Tuesday. In an announcement on Monday, the Illinois-based MLS said it will cut off Zillow’s IDX and
Zillow seeks injunction as MRED threatens data feed cutoff Read More »
Mayi de la Vega and Daniel de la Vega, the leaders behind luxury brokerage ONE Sotheby’s International Realty, have announced the company’s expansion into New Jersey through the acquisition of the 80-year-old Callaway Henderson Sotheby’s International Realty. The move connects two longtime family-led affiliates within the Sotheby’s International Realty network and creates a new luxury
ONE Sotheby’s International Realty expands into New Jersey Read More »