The Changing Landscape “This is not a forecast. A forecast is a prediction, the validity of which my ego and I are professionally responsible for. What I offer here is speculation – something that is likely enough to write about but not so likely that my ego hangs in the balance.” – George Friedman “When […]
What if the housing shortage era is ending for some metros? Read More »
The fight over Illinois Gov. J.B. Pritzker’s sweeping housing reform agenda is intensifying as both sides harden their positions. Supporters and detractors by the thousands delivered their opening arguments Thursday at the first major hearing on Pritzker’s six-bill package. Pritzker’s BUILD plan seeks to lower costs by making construction easier and faster statewide. It would
Pritzker’s honor: Illinois housing reform fight intensifies Read More »
Confronting heavier incentives, price cuts, tepid demand and margin pressure, PulteGroup opened the year with a mix-shift pivot that leans more heavily on build-to-order and active adult sales. Pulte’s Q1 2026 earnings call, held on Thursday, indicates that the nation’s third-largest homebuilder by sales volume made progress on this goal, despite an added layer of
PulteGroup targets margin stability through an upward mix shift Read More »
The mid-spring earnings cycle has produced a common-language reality check for America’s public homebuilders: the operating backdrop worsened faster than many management teams expected. In such a context of nearly-universal challenge, doing less-worse may count as a win. Meritage Homes’ Q1 2026 numbers serve as a case in point Orders fell 5% year over year,
Meritage Q1 2026 shows why incentives are the new battlefield Read More »
In its quarterly earnings report a few months ago, M/I Homes business executives said the top-15-ranked homebuilder would maintain a spec-heavy approach – carefully and methodically – to build sales momentum leading up to and into the spring selling season. The latest quarterly financial and operational performance attests to M/I’s embrace of that strategy, as
M/I Homes hews to its order pace; margins come under pressure Read More »
Tactical discounts, escalating incentives, absorption-at-any-cost strategies, … you all well know the routine of buying sales and making next to no money in Spring 2026. But that’s not for everybody. Exceptions are out there, public and private. Taylor Morrison has chosen a playbook and is well into executing a game plan that leans on the
Taylor Morrison pares incentives and leans into buyer choice Read More »
Success in business is rarely a solo act. Great careers are often shaped by great mentors, and exceptional teams make for exceptional companies. Allan Merrill, Chairman, President and CEO of Beazer Homes, attests to both truisms. Under Merrill’s leadership, Beazer Homes has become a leader in delivering durable, energy-efficient homes, becoming the first national homebuilder
Beazer Homes CEO Allan Merrill on sustainability and affordability Read More »
The market reaction to homebuilder earnings this spring has carried a clear message: scale, discipline, and positioning still matter. Where you choose to deploy them may matter even more. On Tuesday, Toll Brothers signaled its next move in that equation by announcing a deal to acquire substantially all the assets of Fayetteville-based Buffington Homes of
Toll Brothers expands luxury footprint with Buffington acquisition Read More »
D.R. Horton’s stock arc mapped a familiar story Tuesday. Of investor recognition. Of the power and primacy of no financial or operational surprises to the negative. Shares traded modestly higher on elevated volume following the company’s fiscal Q2 earnings release this morning, as investors processed a result that checked the right boxes: a beat on
D.R. Horton executed again, and smaller builders feel the squeeze Read More »
Canadian homebuilder Glenview Homes, based in Ottawa, announced that it will enter the United States market with a new Texas division. Homebuilding operations and business veteran Blake Roberts will head up the newly formed division. Operations will begin in Houston, but Glenview Homes’ strategy calls for expansion into other Texas markets and potentially other states
Canadian homebuilder Glenview Homes expands into Texas Read More »