Apply Online
Schedule a Call

Agent

REMAX Advantage uses AI to cover missed calls and train agents

Agent, Artificial Intelligence, HWmember, Real Estate, REMAX, Technology /

When it comes to implementing AI into business workflows, many agents and brokers typically consider things like backend office work, lead, CRM and email management, listing description drafting and marketing collateral creation. But Gary Ashton and Debra Beagle, the broker-owners of REMAX Advantage in Nashville, have found ways to incorporate AI tools into their voice […]

REMAX Advantage uses AI to cover missed calls and train agents Read More »

How boomer housing dominance is forcing agents to retool

Agent, Baby Boomer, Compass, Connecticut, First-Time Homebuyers, Homebuyers, Housing Inventory, Housing Market, HWmember, Millennials, New York, Real Estate /

Baby boomers’ decades long control of U.S. housing wealth is not just locking out younger buyers, it’s forcing significant changes to a real estate agent’s job description. Top-producing agents told HousingWire the industry continues to pivot toward multi-generational advisory work. Academic research has confirmed why; agents who cannot navigate trusts, estate planning and family gifting

How boomer housing dominance is forcing agents to retool Read More »

The case for seller choice: Why exposure is a strategy and not a setting

Agent, Brokerage, Contributors, Gary Keller, HWmember, MLS, Opinion, Real Estate, Technology, Zillow /

Gary Keller is one of the most consequential figures in the history of residential real estate. In nearly five decades, few people have done more to educate, elevate and safeguard the well-being of the real estate professional. I say this as a 36-year veteran of this business and as someone who spent six years working

The case for seller choice: Why exposure is a strategy and not a setting Read More »

The power of leading with influence in real estate sales

Agent, Continuing Education, Contributors, HWmember, Opinion, Real Estate, Real Estate Marketing, real estate teams, Residential Real Estate /

One truth stands clear: real estate sales are built on trust, not persuasion. Yet, many agents still wrestle with outdated sales tactics, focusing on pushing products rather than understanding client needs. The most successful agents, however, don’t sell at all. Instead, they lead with influence and trust, employing a methodology that empowers clients, builds lasting

The power of leading with influence in real estate sales Read More »

Serving VA buyers: Practical guidance for real estate agents

Agent, Contributors, HWmember, Opinion, Real Estate, VA Loan /

Military families and veterans don’t buy homes the way most civilians do. They move on short notice and often finalize purchases from hundreds or thousands of miles away. When you add a VA home loan into the mix, some lenders and agents assume the transaction is headed for trouble before it even starts. That assumption

Serving VA buyers: Practical guidance for real estate agents Read More »

The Real Brokerage adds RealTrends Verified ranked Atlanta group

Agent, Atlanta, Brokerage, Georgia, HWmember, Mergers and Acquisitions, People Movers, Real Estate, RealTrends Verified Rankings, Tamir Poleg, The Real Brokerage /

The Real Brokerage has added Legends Real Estate Group, expanding its presence in the Atlanta metropolitan area and northeast Georgia. The group includes 55 agents and several established teams that previously operated under a REMAX-affiliated brokerage. They will now operate within Real’s platform while maintaining their existing team structures brands and client relationships, leaders said.

The Real Brokerage adds RealTrends Verified ranked Atlanta group Read More »

HannaList adds fuel to the escalating private listings war

Agent, Brokerage, Clear Capital, Compass, Contributors, Hoby Hanna, Homes.com, Howard Hanna Real Estate Services, HWmember, Opinion, Real Estate, Realtor.com, Zillow /

The private listings debate just got louder. Howard Hanna Real Estate Services has launched HannaList, an internal listing network that allows Howard Hanna agents to share listings exclusively with Howard Hanna buyer agents before those properties ever reach the MLS. Combined with what Compass has built since acquiring Anywhere, two of the industry’s most significant

HannaList adds fuel to the escalating private listings war Read More »

Ninja Selling’s Larry Kendall has a daily reset for real estate pros

Agent, Brokerage, HWmember, LeadingRE, Marketing, Real Estate, Real Estate Agents, Team Leaders /

Real estate agents and brokers are bombarded daily with headlines predicting the industry’s next upheaval. Let it go, says Larry Kendall, founder of Ninja Selling, because most of that noise sits firmly outside of your control. While it’s important you keep up with current headlines, Kendall believes real estate professionals and brokers should take a

Ninja Selling’s Larry Kendall has a daily reset for real estate pros Read More »

NAR speaks out on “coming soon” listings

Agent, Brokerage, Compass, HWmember, MLS/Associations, National Association of Realtors, Real Estate, Real Estate Listings /

The National Association of Realtors said it does not set a national policy for “coming soon” listing statuses and leaves those decisions to local multiple listing services. “NAR respects the rights of individual brokers to make their own business decisions and does not comment on specific brokerage practices or business models,” the trade group said

NAR speaks out on “coming soon” listings Read More »

New eXp division bridges homebuilder-brokerage service gap

Agent, Brokerage, eXp Realty, eXp World Holdings, Homebuilders, HWmember, Leo Pareja, Real Estate /

eXp Realty has announced the launch of eXp New Homes, a specialized division designed to help agents expand into the new construction market — from boutique urban developments to large master-planned communities. The division aims to bridge the gap between traditional brokerage services and the specialized needs of developers. By providing education, tools and resources

New eXp division bridges homebuilder-brokerage service gap Read More »