Artificial intelligence is elbowing its way into real estate, promising efficiency while threatening the very thing agents trade on: human connection. For Jeff Funk in Orlando and Michael Franco in New York City, the daily experiment isn’t whether to use AI, but how far to lean in without losing authenticity. Funk, leader of eXp Realty-affiliated […]
Avoiding a ‘sea of sameness’: Small real estate teams talk AI Read More »
Fairway Home Mortgage is working with OpenAI to help improve the efficiency in its loan manufacturing processes. While the use of ChatGPT is just part of that strategy, process improvement to allow loan officers to focus more on their customers is the primary aim, said Caleb Ondrusek, who Fairway promoted to executive vice president of
Fairway turns to OpenAI for origination process improvement Read More »
Consumers shopping for a home on Zillow can now virtually stage properties in their specific design style, as long as those properties are using Zillow Showcase. The listing portal giant announced the integration of Virtual Staging with Zillow Showcase on Wednesday. The integration enables homebuyers using Zillow to view rooms — in listings that are
‘Zillow, show me this house with mid-mod furniture’ Read More »
HousingWire’s Tech Trendsetters award was created to recognize the visionaries behind the technology that powers housing. As we open nominations for the 2025 class of Tech Trendsetters, we’re revisiting past honorees whose insights continue to shape the industry. HousingWire reached out to 2022 Tech Trendsetter Simon Moir, vice president and segment leader for Wolters Kluwer‘s
Tech that builds trust: Insights from Tech Trendsetter Simon Moir Read More »
In 2024, a study by title production software company Qualia found that the vast majority of title professionals use artificial intelligence. Over the past year, Qualia put that finding to good use, as it announced on Monday the launch of its agentic AI tool Qualia Clear. According to Qualia, the technology turns its title production
Qualia launches agentic AI tool to streamline the title process Read More »
Welcome back to Tech Pulse — HousingWire‘s weekly series rounding up the latest in technology news, including tools, integrations and trends that impact mortgage and real estate. Here’s what happened this week: Where Are They Now? Looking back at the first class of Tech Trendsetters As HousingWire opens nominations for the 2025 Tech Trendsetters award, we’re looking back at the
Tech Pulse: Trendsetters nominations open, AI sales agent eases mortgage process Read More »
Insellerate, a software and technology company that offers a customer relationship management (CRM) platform for the residential mortgage, debt settlement, insurance and tax industries, announced on Thursday that Christopher Meerschaert has been appointed as its new director of customer service. With more than two decades of experience — including leadership roles at Citi, Growth Works
Insellerate hires Meerschaert as director of customer success Read More »
Welcome back to Tech Pulse — HousingWire‘s weekly series rounding up the latest in technology news, including tools, integrations and trends that impact mortgage and real estate. Here’s what happened this week: The new smart home technology that’s helping seniors age in place With seniors now outnumbering children in many U.S. states, demand is growing for aging-in-place technology. Dr. Jing
Tech Pulse: Smart home tools for seniors; AI marketing for agents Read More »
Not long ago, a storefront sign was the most important marketing channel a retailer had. If you didn’t have one, customers didn’t know you existed. Today, for mortgage companies, that sign has been replaced by something else entirely: search. But with borrowers now turning to ChatGPT and other AI tools instead of Google, even ranking
Why AI search could cut off your leads Read More »
RealReports has partnered with Doorify MLS — extending its property data and artificial intelligence (AI) tools to roughly 14,000 brokers and agents across five Realtor associations in and around North Carolina’s Research Triangle. The agreement gives Doorify subscribers access to the RealReports platform, which combines datasets such as tax history, zoning, permits, climate risk and
RealReports, Doorify MLS announce AI-driven partnership Read More »