AI killed the real estate agent personal brand — now what?
Visibility used to win. Now it’s just noise. For the past 20 years, real estate agents have been told the same thing: build your personal brand. Post consistently. Shoot video. Be everywhere. The belief was simple — if people saw you often enough, they would eventually do business with you. And for a while, that […]
AI killed the real estate agent personal brand — now what? Read More »