Real Estate Agents

ERA Real Estate affiliate announces North Texas acquisition

ERA Real Estate affiliate Sprout Realty ERA Powered announced its acquisition of Dallas-based 24Fifteen Realty, expanding its presence into the Dallas-Fort Worth Metroplex and neighboring Waco, Texas. The acquisition includes two offices and nearly 100 agents. Following the transaction, the brokerage will operate as 24Fifteen ERA Powered. Founded in 2018, 24Fifteen Realty is led by […]

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APEX Residential enters Arizona luxury market

APEX Residential has officially launched in Arizona, entering the state’s luxury real estate sector with what its leaders describe as a commitment to integrity, strategic representation and elevated client service. The firm is led by founder and managing member Kirk Linehan and founding partners Jim Cavanaugh, Marilyn Cavanaugh, Jonathan Leaman, Hayley Jamison and Bridget Landry.

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Fathom Holdings sells LiveBy assets to Move Concierge for $3M

Fathom Holdings has sold its LiveBy assets to Move Concierge for $3 million — with an additional $300,000 in expected annual contingent payments tied to data-sharing agreements. Fathom will retain access to the LiveBy platform for five years while Move Concierge extends its services to all Fathom agents. Both companies will make their services available

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How top agents use 2025 lessons for smarter 2026 business goals

As the year winds down, most real estate agents feel the pull to jump straight into 2026 real estate goal-setting mode. New targets, fresh marketing campaigns, ambitious listing goals—it’s all very energizing. Not so fast. Here’s what I’ve learned in nearly 30 years in this business: the most successful agents pause first. They look back

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What real estate can learn from LEGO’s reinvention

Just in time for the holidays, Troy Palmquist looks at how this legacy manufacturer bounced back from a market downturn and how agents can, too A few weeks ago, on a podcast, I was asked which brands I admire most. Without hesitation, I said LEGO. The toy company has an incredible comeback story, from the

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Keller Williams Realty Atlanta partners with Southeast Mortgage of Georgia

Keller Williams Realty Atlanta Partners has entered into a strategic partnership with Southeast Mortgage of Georgia — linking the state’s largest real estate franchise with its largest non-bank mortgage lender. Leaders say the agreement is intended to streamline the home buying and selling process by coordinating lending and real estate services through shared technology and

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RE/MAX accelerates real estate innovation with AI and technology

RE/MAX is accelerating the integration of AI and cutting-edge technology to transform how agents engage with clients, generate leads, and deliver results. Initiatives like Max AI, MaxRefer, MaxEngage, and HomeView leverage real-time data, personalized marketing, and AI-driven tools to streamline the homeownership experience and empower its agents. Leading this innovation is Travis Saxton, EVP of

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Homebuyers embrace sustainability, efficiency in 2025

Americans are redefining home comfort and value by focusing on efficiency, sustainability and natural design, according to Realtor.com’s 2025 Hottest Home Trends Report. Findings reflect a nationwide shift away from large, aesthetic features toward practical, eco-friendly and tech-driven living. WaterSense fixtures — which reduce water use by at least 20% — were the fastest-rising feature

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Reimagining a real estate icon: Inside the RE/MAX brand refresh

Refreshing a brand is no small feat, especially when that brand is synonymous with an entire industry. The RE/MAX balloon has long been one of the most recognizable symbols in real estate, representing trust, consistency and market leadership. But in a digital era where attention spans are short and brand presence must translate seamlessly across

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Fathom Holdings, ByOwner partner on FSBO listings

Fathom Holdings announced a partnership with for-sale-by-owner (FBSO) marketplace ByOwner to link sellers who need professional assistance with Fathom agents across the country. The agreement aims to convert listings from ByOwner.com and BuyOwner.com — which together attract more than 500,000 monthly visitors — into full-service listings through Fathom’s real estate network. According to the National

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